Apr 25, 2018
So you've hired your first marketing person ever. Congratulations! Now what?? What should you expect? How should you work together? Well there are a LOT of things to know there, but here are 3 simple things you can do right away to make sure you're getting the most out of your new relationship.
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Apr 18, 2018
If you're a new business owner, you already know: you're the chief cook and bottle washer, main sales guy, marketing guru, CFO and everything else all in one. But exactly how DO we get people to buy something? What is that journey that we as consumers or even B2B (business-to-business) buyers go through in order to make...
Apr 11, 2018
Two of the biggest enemies of success: Analysis Paralysis and Perfectionism Paralysis. We have so much negative talk and artificial roadblocks in our heads that keeps us from...
Apr 4, 2018
Everyone says you should be "adding value" - but what does that mean? And how do you do it? The best way: add value by giving. And in our book - that means serving. Serve your audience without expectation! Part of this is just being a good person all around, but it also will reap GOLDEN rewards for you in the future....